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CONTENTS
Sales & Operations Planning
Cross-functional balancing of customer demand and supply capability.
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How do we build a cross-functional planning process balancing demand and supply to optimise service and cost?

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How do we predict and manage customer demand – should we react to pull signals only or also actively steer demand?

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How much flexibility should we build into our industrial system and supplier base to manage demand fluctuations?

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How do we measure, follow-up and steer our S&OP to optimise customer satisfaction and profitability?

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